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HOW WE WORK

If you want to improve your visibility, sharpen your messaging, or keep showing up consistently, but only need support in a specific area, this is where we work together.
If you want to improve your visibility, sharpen your messaging, or keep showing up consistently, but only need support in a specific area, this is where we work together.

They’re ideal if:

You want expert content writing support, but not every month
You have a specific goal or deliverable in mind
You care about quality, not just output
You want to gradually build better content, in line with your available budget
Every project is scoped around your business, your audience, and what will genuinely support your visibility and client conversations. Common examples include:

Website copywriting

We create clear, confident website copy that reflects your expertise and helps the right people understand what you do and why it matters.
This could be a full website rewrite or a refresh of key pages but whatever you require, we’ll write with a focus on clarity, credibility, and connection.
Following a detailed briefing call, we’ll provide you with all the copy you need to engage your online audience and communicate your business clearly. Your investment includes any amendments needed to ensure the final version reflects your business perfectly.
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Content strategy development

We pride ourselves on always taking a strategic approach to content and by working with us to develop that strategy, you set out the foundations for all your business copywriting.
During a 2-hour online or in-person meeting, we’ll work through our proven format to ensure we get all the information we need to create a content strategy that helps you achieve your business goals.
As a result, you’ll have clarity on your core messaging, a framework you can either self-deliver from, or a working document we can then use if you want to continue outsourcing your writing to us.
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CLIENT TESTIMONIAL

Emma recently wrote the copy for the sector pages on my website, and the process couldn’t have been easier. After just one conversation, she completely nailed the tone of voice, key messages, and overall structure. The final content was spot on, clear, engaging, and exactly what was needed. It’s been a brilliant experience from start to finish, and I wouldn’t hesitate to recommend Emma for any copywriting needs.”
- Louise Lithgow-Dicker, Go HR

How content projects work

We start by understanding what you need, what you’re trying to achieve, and how this piece of work fits into your wider business. From there, we agree a clear scope, outcome and timeframe.
Not everyone needs (or wants) a full content partnership, so our Content Projects service exists to fill the gaps.
Whether you’re investing in a single piece of work, a small monthly commitment, or laying foundations for the future, we assure all our clients of the highest quality writing and a clear and communicative partnership.

Content Projects are a good fit if:

You want expert input without a long-term commitment
You value clarity, alignment, and quality
You want content that actually supports your business goals
If you’re not sure what you need yet, that’s okay too. We’ll help you work it out.
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